{"id":16990,"date":"2026-05-12T11:46:39","date_gmt":"2026-05-12T09:46:39","guid":{"rendered":"https:\/\/ipmadvertising.be\/wk-voetbal-en-tour-de-france-2026-ipm-the-place-to-be\/"},"modified":"2026-05-13T22:47:24","modified_gmt":"2026-05-13T20:47:24","slug":"wk-voetbal-en-tour-de-france-2026-ipm-the-place-to-be","status":"publish","type":"post","link":"https:\/\/ipmadvertising.be\/nl\/wk-voetbal-en-tour-de-france-2026-ipm-the-place-to-be\/","title":{"rendered":"WK Voetbal en Tour de France 2026: IPM, the place to be"},"content":{"rendered":"\n<div style=\"height:33px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Naar aanleiding van het WK Voetbal 2026 lanceert IPM<a href=\"https:\/\/ipmadvertising.be\/pack\/worldcup-2026\/\"> <strong>een exclusief crossmediaal aanbod<\/strong><\/a> dat maximale merkimpact en betrokkenheid biedt. Als wereldwijd verbindend evenement biedt het WK-toernooi een unieke kans om een zeer groot en gepassioneerd publiek te bereiken.<\/p>\n\n\n\n<p>Dit aanbod wordt ondersteund door gerenommeerde titels zoals DH Les Sports, d\u00e9 referentie voor sportnieuws in Belgi\u00eb en de grootste Franstalige sportredactie van het land, maar ook door La Libre Belgique, L\u2019Avenir, Moustique en de speciale editie ervan, evenals Paris Match Belgique. Zo garanderen we een sterke en coherente zichtbaarheid, zowel in print als digitaal.<\/p>\n\n\n\n<div style=\"height:28px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"828\" height=\"555\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/envoye-1.png\" alt=\"\" class=\"wp-image-16987\" style=\"aspect-ratio:1.4919071076706545;width:381px;height:auto\" srcset=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/envoye-1.png 828w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/envoye-1-480x322.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 828px, 100vw\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<p>Onze correspondenten zullen ter plaatse aanwezig zijn om het evenement vanop de eerste rij te beleven en de best mogelijke verslaggeving van het toernooi te brengen, met doorlopende updates op al onze platforms. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>De dagelijkse update van de sportrubriek van DH zal ook worden gedeeld met onze andere nieuwsredacties.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:33px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>DH Les Sports publiceert ook een exclusieve special van 64 pagina\u2019s op 26 mei en een extra supplement van 16 pagina\u2019s op 11 juni.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1287\" height=\"587\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/vizu.png\" alt=\"\" class=\"wp-image-16960\" style=\"aspect-ratio:2.1927480121560303\" srcset=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/vizu.png 1287w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/vizu-1280x584.png 1280w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/vizu-980x447.png 980w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/vizu-480x219.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1287px, 100vw\" \/><\/figure>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Op de website van DH Les Sports krijgen bezoekers toegang tot speciale WK-pagina\u2019s en een aparte rubriek in het menu, waar ze live wedstrijden kunnen volgen, resultaten en analyses kunnen raadplegen en video\u2019s of podcasts kunnen bekijken. Daarnaast worden er tal van activiteiten voorzien, zoals wedstrijden, vlogs en acties via onze sociale media.<\/p>\n\n\n\n<p>Het WK zal uitgebreid aan bod komen op alle websites van IPM. Daarnaast kunnen lezers het toernooi dagelijks volgen via onze newsletters sport.<\/p>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Om tegemoet te komen aan de verschillende doelstellingen van adverteerders ontwikkelden we drie crossmediale packs \u2014 Bronze, Silver en Gold \u2014 inclusief sports data. Zo worden merken ge\u00efntegreerd in het hart van de WK-beleving, dicht bij de lezers en gebruikers, gedurende het hele toernooi.<\/p>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1906\" height=\"892\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/plaquette5.png\" alt=\"\" class=\"wp-image-16976\" srcset=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/plaquette5.png 1906w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/plaquette5-1280x599.png 1280w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/plaquette5-980x459.png 980w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/plaquette5-480x225.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1906px, 100vw\" \/><\/figure>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Eenzelfde uitgebreid redactioneel aanbod en onze drie advertentiepakketten zijn ook beschikbaar voor de Tour de France! <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/ipmadvertising.be\/pack\/pack-tour-de-france\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1240\" height=\"180\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/2026-05-05_tour-de-france-offers-1240x180-px-1.gif\" alt=\"\" class=\"wp-image-16980\"\/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Wilt u communiceren binnen een bijzonder verbindende sportcontext? Dan is IPM deze zomer the place to be for winners. <\/h3>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Er zijn ook nationale FR\/NL crossmediale TBOO-aanbiedingen beschikbaar, inclusief de kracht van <strong>Sporza<\/strong>!<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"148\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/banner-tboo-2-1.png\" alt=\"\" class=\"wp-image-17064\" srcset=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/banner-tboo-2-1.png 1000w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/banner-tboo-2-1-980x145.png 980w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2026\/05\/banner-tboo-2-1-480x71.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" \/><\/figure>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Aarzel niet om ons te contacteren voor meer informatie.  <\/p>\n\n\n\n<p>Ons team helpt u graag verder via:  <a href=\"mailto:info@ipmadvertising.be\"><strong>info@ipmadvertising.be<\/strong><\/a><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:33px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Naar aanleiding van het WK Voetbal 2026 lanceert IPM een exclusief crossmediaal aanbod dat maximale merkimpact en betrokkenheid biedt. Als wereldwijd verbindend evenement biedt het WK-toernooi een unieke kans om een zeer groot en gepassioneerd publiek te bereiken. Dit aanbod wordt ondersteund door gerenommeerde titels zoals DH Les Sports, d\u00e9 referentie voor sportnieuws in Belgi\u00eb [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":16862,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[112],"tags":[],"class_list":["post-16990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WK Voetbal en Tour de France 2026: IPM, the place to be - IPM Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmadvertising.be\/nl\/wk-voetbal-en-tour-de-france-2026-ipm-the-place-to-be\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WK Voetbal en Tour de France 2026: IPM, the place to be - IPM Advertising\" \/>\n<meta property=\"og:description\" content=\"Naar aanleiding van het WK Voetbal 2026 lanceert IPM een exclusief crossmediaal aanbod dat maximale merkimpact en betrokkenheid biedt. 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