{"id":13124,"date":"2024-01-16T16:14:24","date_gmt":"2024-01-16T15:14:24","guid":{"rendered":"https:\/\/ipmadvertising.be\/connecteren-zit-in-het-dna-van-lavenir\/"},"modified":"2024-01-29T12:48:51","modified_gmt":"2024-01-29T11:48:51","slug":"connecteren-zit-in-het-dna-van-lavenir","status":"publish","type":"post","link":"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/","title":{"rendered":"Connecteren zit in het DNA van L\u2019Avenir"},"content":{"rendered":"\n<p><p><strong>In Franstalig Belgi\u00eb is L\u2019Avenir het lokale medium bij uitstek. De lokale verankering die het zo kenmerkt, lijkt meer dan ooit te functioneren voor L&#8217;Avenir.<\/strong><\/p><\/p>\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>Het jaar 2023 werd afgesloten met uitstekende resultaten voor de titel: financi\u00eble toename van digitale abonnementen (+36% omzet), een webpubliek dat met 7% groeide in een markt die met 10% kromp, een verdubbeling van de productie van kwalitatieve video&#8217;s, de bijlage Deuzio die nu in alle dagbladen van de groep te vinden is&#8230; Kortom, L&#8217;Avenir zit in een goede flow!<\/p>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/mockup-of-a-magazine-in-the-hands-of-a-man-with-a-blue-shirt-3384-el1-1024x683.png\" alt=\"\" class=\"wp-image-13098\" style=\"aspect-ratio:1.5;width:359px;height:auto\" srcset=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/mockup-of-a-magazine-in-the-hands-of-a-man-with-a-blue-shirt-3384-el1-980x653.png 980w, https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/mockup-of-a-magazine-in-the-hands-of-a-man-with-a-blue-shirt-3384-el1-480x320.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<p>In 2024 hopen we op hetzelfde elan verder te gaan. \u201cWe zijn het laatste lokale medium dat verslaggeeft over heel Walloni\u00eb, lokaal en microlokaal&#8221;, zegt Thierry Remacle, hoofdredacteur.<\/p>\n\n\n\n<p> &#8220;Dit DNA dat het succes van onze titel heeft gemaakt, is ons dierbaar. Zowel in print als digitaal willen we als lokaal en regionaal nieuwsmedium zo bereikbaar mogelijk zijn voor onze lezers en daarin onderscheiden we ons echt.\u201d<\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p><p>Deze lokale verankering stelt L&#8217;Avenir niet alleen in staat om zijn rol als 4e macht ten volle te vervullen, maar ook om een band te scheppen met het publiek. Thierry Remacle wijst trouwens ook op de kwaliteit en loyaliteit van het lezerspubliek van dit dagblad, waarvan 90% van de omzet uit abonnementen komt. Een enorme troef die hij ook vanuit commercieel oogpunt wil benadrukken, want &#8220;als massa- maar kwaliteitsmedium zijn we ook een partner van degenen die aan Franstalige kant de economie doen draaien: we zijn er ook voor hen!&#8221;<\/p><\/p>\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Wil je meer weten over L&#8217;Avenir?<\/p>\n\n\n\n<p><p>Ontdek ons\u00a0<a href=\"https:\/\/ipmadvertising.be\/nl\/tarieven\/\">print en digitale<\/a>\u00a0aanbod of neem contact met ons op\u00a0<a href=\"mailto:info@ipmadvertising.be\">info@ipmadvertising.be<\/a>\u00a0!<\/p><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>In Franstalig Belgi\u00eb is L\u2019Avenir het lokale medium bij uitstek. De lokale verankering die het zo kenmerkt, lijkt meer dan ooit te functioneren voor L&#8217;Avenir. Het jaar 2023 werd afgesloten met uitstekende resultaten voor de titel: financi\u00eble toename van digitale abonnementen (+36% omzet), een webpubliek dat met 7% groeide in een markt die met 10% [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":13028,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[112],"tags":[],"class_list":["post-13124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Connecteren zit in het DNA van L\u2019Avenir - IPM Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Connecteren zit in het DNA van L\u2019Avenir - IPM Advertising\" \/>\n<meta property=\"og:description\" content=\"In Franstalig Belgi\u00eb is L\u2019Avenir het lokale medium bij uitstek. De lokale verankering die het zo kenmerkt, lijkt meer dan ooit te functioneren voor L&#8217;Avenir. Het jaar 2023 werd afgesloten met uitstekende resultaten voor de titel: financi\u00eble toename van digitale abonnementen (+36% omzet), een webpubliek dat met 7% groeide in een markt die met 10% [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\" \/>\n<meta property=\"og:site_name\" content=\"IPM Advertising\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-16T15:14:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-29T11:48:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/lavenir.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ludovic van Rampelbergh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ludovic van Rampelbergh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\"},\"author\":{\"name\":\"Ludovic van Rampelbergh\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/#\/schema\/person\/ce7c98006bb0df101ee45f11ecb39ef5\"},\"headline\":\"Connecteren zit in het DNA van L\u2019Avenir\",\"datePublished\":\"2024-01-16T15:14:24+00:00\",\"dateModified\":\"2024-01-29T11:48:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\"},\"wordCount\":271,\"image\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/lavenir.png\",\"articleSection\":[\"Geen onderdeel van een categorie\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\",\"url\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\",\"name\":\"Connecteren zit in het DNA van L\u2019Avenir - IPM Advertising\",\"isPartOf\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/lavenir.png\",\"datePublished\":\"2024-01-16T15:14:24+00:00\",\"dateModified\":\"2024-01-29T11:48:51+00:00\",\"author\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/#\/schema\/person\/ce7c98006bb0df101ee45f11ecb39ef5\"},\"breadcrumb\":{\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#primaryimage\",\"url\":\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/lavenir.png\",\"contentUrl\":\"https:\/\/ipmadvertising.be\/wp-content\/uploads\/2024\/01\/lavenir.png\",\"width\":1100,\"height\":635},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/connecteren-zit-in-het-dna-van-lavenir\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/ipmadvertising.be\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Connecteren zit in het DNA van L\u2019Avenir\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ipmadvertising.be\/nl\/#website\",\"url\":\"https:\/\/ipmadvertising.be\/nl\/\",\"name\":\"IPM Advertising\",\"description\":\"Media &amp; 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